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Leading a Company in Tough Times

Posted by Alberto Ferrer on Aug 3, 2009

I recently read an article from the July 2009 issue of the McKinsey Quarterly called “Leadership lessons for hard times” (registration required) as part of their “managing in the new normal” series. The article is a collection of tips gathered from interviews with 14 CEOs of large (mostly multinational) companies. A few of the companies [...]


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Prioritizing Tasks at Hand: GTD

Posted by Alberto Ferrer on Jun 17, 2007

Sometimes we have more tasks on our to-do lists than we have time or resources in which to do them. Perhaps most of the time. How to prioritize? A common (yet erroneous) approach is to prioritize by due date. Start with what’s due first, continue with the task that is due right after the first [...]


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Information Freedom

Posted by Alberto Ferrer on May 18, 2007

When I was working at Leo Burnett as an AAE, I thought quite highly of myself. There I was, making $16,000 per year, working on the prestigious Procter & Gamble business. I had my very own cubicle, my very own key to come in and out of the office (no access cards back then), and [...]


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